Challenge Labs CEE mentors

Meet the Challenge Labs CEE mentors – prominent experts who will share their knowledge of the agri-food sector at this year’s workshop.

Daniel Żarski, PhD

Daniel Żarski, PhD

Assistant Professor at the Institute of Animal Reproduction and Food Research of the Polish Academy of Sciences in Olsztyn

 

3 things I can help with:

  • Aquaculture and seafood products
  • Marketing of the seafood/aquaculture and other farmed animals products; circularity of aquaculture and seafood production
  • Supply chain of the seafood and aquaculture products
Katarzyna Świąder, PhD

Katarzyna Świąder, PhD

Food expert, international academic lecturer

 

3 things I can help with:

  • Product development and launch, with a focus on product customisation for the consumer (design thinking issues, new trends), recipes (with a focus on functional foods, prototyping), sensory research (both expert and consumer), nutritional aspects.
  • Functional foods, new trends.
  • Food labelling and food law.
Kamil Rabenda

Kamil Rabenda

CEO at Soligrano Sp. z o.o. Sp.K.

 

3 things I can help with:

  • Information how to built distribution. 
  • Information about structure of the organisation. 
  • Information how to present, sell products in different distribution channels and countries.
Jan Kisielewski

Jan Kisielewski

Head of Foresight at Żabka Group

 

3 things I can help with:

  • brand strategy, marketing strategy
  • NPD development, innovations, concept testing
  • global food trends
Karina Zawadzka

Karina Zawadzka

Senior Marketing Manager Nordics, Poland & Russia at SIG Combibloc

 

3 things I can help with:

  • Sustainable carton packaging information for liquid food, reducing CO2 emissions as a part of product positioning 
  • Supporting in launch strategy and  communication plan building
  • Information on market trends in plant-based products
Wojtek Osiński

Wojtek Osiński

Food Marketeer | Business Development | FMCG Marketing Director | DIMAQ Professional | ex-Nestle

 

3 things I can help with:

  • Marketing strategy: product / promo / distribution / price 
  • Business strategy incl. business model canvas and value proposition canvas
  • Consumer trends in food industry
Katarzyna Gębala

Katarzyna Gębala

A pioneer of vegetarian and vegan food industry in Poland, Mentor, Entrepreneur, Chairman of the Board

 

3 things I can help with:

  • Support for information on the process on scaling-up your business idea in food industry
  • Information on the expectations of partners in supply chains – both in procurement as well as in distribution
  • Information on market trends in the processing of plant-based product
Vesna Alič

Vesna Alič

Consultant, researcher, manager at Zavod ZRKP, zavod za razvoj kmetijstva in podjetništva (Zavod ZRKP, Institute for the Development of Agriculture and Entrepreneurship) - StartUps and Digitalization in AgriFood

 

3 things I can help with:

  • Consulting with idea generation, design thinking
  • business plan, business canvas, lean canvas
  • strategic planning, marketing, financing and promotion
Katarzyna Zgieb

Katarzyna Zgieb

Senior Nutrition and Quality Development Manager w Jerónimo Martins

 

3 things I can help with:

  • R&D and quality control
  • market trends and food labelling
  • personalized nutrition – products for people with special needs
Katarzyna Nietrzpiel

Katarzyna Nietrzpiel

Senior Application Technologist (Savoury) at Givaudan

 

3 things I can help with:

  • Support in selection of taste and functional ingredients for food products in savoury category including meat and cheese analogues.
  • Support in preparing list of ingredients for the final product label, taking into account regulations and customer preferences.
  • Information on customer expectations in plant-based food category.
Michał Misza Piosik

Michał Misza Piosik

Co-Founder at foodtech.ac & Founder at Polish Your Cooking

 

3 things I can help with:

  • Developing sustainable companies from idea to growth stage (business modelling, financial analyses, raising capital, new product development)
  • Public speaking
  • Motivation
Michel Wettstein

Michel Wettstein

Co-Founder & CEO at Got Foods

 

3 things I can help with:

  • Information on market trends in the of plant-based products in different categories.
  • Information on early traction metrics relevant for presenting the company to stakeholders / investors.
  • Support on information on early stage prototypes & presentation to stakeholders.
Begüm Onal

Begüm Onal

Food Safety & Operations Manager I Food Engineer, Dr.

 

3 things I can help with:

  • sustainable food systems & new product development
  • market research & analysis, consumer target,  consumer perception
  • sustainable supply chain management
Dubravka Skunca, PhD,DSc

Dubravka Skunca, PhD,DSc

LCA Leader at GreenProtein Project, European Commission, H2020, BBI JU

 

3 things I can help with:

  • Support for information on concepts that can allow producers in CEE region to produce alternative proteins.
  • Information on the expectations of partners in supply chains, what does a green product mean?
  • Information on implementation of circular economy principles and life cycle assessment, and possibility to help teams to showcase the environmental savings (kg CO2) related to their solution, as well as their connection to UN SDGs (Sustainable Development Goals). These information would significantly help teams in showcasing it at the pitch and attracting investments (and in this case impressing the judges).
prof. dr. sc. Đurđica Ačkar

prof. dr. sc. Đurđica Ačkar

Professor Ordinary at Faculty of Food Technology Osijek

 

3 things I can help with:

  • formulation of recipes for new products with respect to the influence of specific ingredients on final properties (technological, nutritional and sensory issues)
  • zero-waste approach in the development of new products
  • information on customer demands regarding nutritional properties of food
Milica Vulicevic Basorovic

Milica Vulicevic Basorovic

Innovation Strategy Director for Europe at The Coca-Cola Company

Jakub Radzikowski

Jakub Radzikowski

Innovation Marketing Consultant, consumer intelligence expert, startup advisor, growth mentor and Petopo founder

Ola Lazar

Ola Lazar

Entrepreneur, start-up, founder of food accelerator FoodForward.vc

Anna Olewnik-Mikołajewska

Anna Olewnik-Mikołajewska

CEO Olewnik Grupa

Attila Vörös

Attila Vörös

Managing director at Federation of Hungarian Food Industries

Paweł Głowacki

Paweł Głowacki

Technologist at Lubella

Maciej Otrębski

Maciej Otrębski

Strategic Partnerships Manager at RoślinnieJemy